Boba Bear is an experimental brand that tries to create an aesthetic which is not too feminine and relatively appealing to the male audiences although BOBA Tea is usually popular mainly among female audiences.

The selected of colors, visual elements and illustrations try to create a friendly, funny and

a gender neutral vibe while also remaining memorable and exciting!

This project includes logo design, visual identity and packaging design solutions

to this dynamic and contemporary Boba Tea Brand.

Client: Boba Bear
Graphic Design: Dilani Silva

Illustration: Dilani Silva

Art Direction: Dilani Silva